That is so fly
NOWADAYS, traveling far and wide, east and west, here and abroad has become part of Filipinos’ lifestyle, regardless if they are well-heeled flyers or budget backpackers. Everybody’s in and out: going to Cebu, Bicol, or Bohol, or having a fun weekend sojourn in Hong Kong or Japan.
Filipinos also like shopping, and retail companies have latched onto this predilection with loyalty systems and rebates to reward their customers.
Cebu Pacific’s Get Go has put together this love for traveling and for shopping with a customer loyalty card that lets passengers earn points and book a free trip as a reward.
“While the heritage of the program remains in the Cebu Pacific, we are independent. We want this to be used by other organizations and partner programs that’s why we came with Get Go name. We’re all about making it easy for people to get free flights just by doing what they do every day -- paying bills, shopping, or dining. With this exciting lifestyle rewards scheme, all you need to do is fly, shop, dine, and get ready to go places,” said Get Go general manager Nik Laming.
Besides paying for everyday purchases such as groceries, gas, and utility bills using major credit cards, people can also collect reward points by flying with Cebu Pacific and Tiger Air. Mr. Laming added that additional points are given when one avails of add-on products like reserved seats, additional baggage, and meals.
Get Go’s partners currently include Citibank, Metrobank, ZAP, and Ring Rob Concierge, from which cardholders can convert their rewards to Get Go points and start flying for free.
“The list is not yet complete. We’re only beginning to introduce more. We’re in discussions with all kinds of retailers like supermarkets, department stores, gas stations, and mobile networks. I cannot commit that they’ll be coming on board but we’re in discussion with them for you to be able to translate your everyday transactions to free flight,” said Mr. Laming.
There is a P150 one-time membership fee. Get Go cardholders can also form a group of seven and pool their points. A cardholder can earn one point for every P5 spent. International flights are 5,000 points. Sydney, Australia, which is Cebu Pacific’s farthest destination, earns 10,000 points. The card has no expiration as long as the account is active.
“We’re making it fun and down to earth. We want to make it accessible to majority of Filipinos. Who are we aiming for? The frequent shoppers, the OFWs, and the business and pleasure travelers. The young, pleasure travelers or the barkadas (group of friends) who may not have credit cards but they are savvy and like to travel a lot. Generally they are in their late 20s with friends booked together. The OFWs, meanwhile, fly with us twice or thrice a year. We’re looking to target them for some travel rewards,” said Mr. Laming. -- Nickky Faustine P. de Guzman
Cebu Pacific’s Get Go has put together this love for traveling and for shopping with a customer loyalty card that lets passengers earn points and book a free trip as a reward.
“While the heritage of the program remains in the Cebu Pacific, we are independent. We want this to be used by other organizations and partner programs that’s why we came with Get Go name. We’re all about making it easy for people to get free flights just by doing what they do every day -- paying bills, shopping, or dining. With this exciting lifestyle rewards scheme, all you need to do is fly, shop, dine, and get ready to go places,” said Get Go general manager Nik Laming.
Besides paying for everyday purchases such as groceries, gas, and utility bills using major credit cards, people can also collect reward points by flying with Cebu Pacific and Tiger Air. Mr. Laming added that additional points are given when one avails of add-on products like reserved seats, additional baggage, and meals.
Get Go’s partners currently include Citibank, Metrobank, ZAP, and Ring Rob Concierge, from which cardholders can convert their rewards to Get Go points and start flying for free.
“The list is not yet complete. We’re only beginning to introduce more. We’re in discussions with all kinds of retailers like supermarkets, department stores, gas stations, and mobile networks. I cannot commit that they’ll be coming on board but we’re in discussion with them for you to be able to translate your everyday transactions to free flight,” said Mr. Laming.
There is a P150 one-time membership fee. Get Go cardholders can also form a group of seven and pool their points. A cardholder can earn one point for every P5 spent. International flights are 5,000 points. Sydney, Australia, which is Cebu Pacific’s farthest destination, earns 10,000 points. The card has no expiration as long as the account is active.
“We’re making it fun and down to earth. We want to make it accessible to majority of Filipinos. Who are we aiming for? The frequent shoppers, the OFWs, and the business and pleasure travelers. The young, pleasure travelers or the barkadas (group of friends) who may not have credit cards but they are savvy and like to travel a lot. Generally they are in their late 20s with friends booked together. The OFWs, meanwhile, fly with us twice or thrice a year. We’re looking to target them for some travel rewards,” said Mr. Laming. -- Nickky Faustine P. de Guzman
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